Custom Market Research Solutions

Intuito is a specialist marketing research firm located in Adelaide providing custom marketing research solutions for finance, education, packaged goods, business to business, local government, government, retail and not for profit sectors. We are a full service marketing and research consultancy specialising in business and marketing strategies. Our clients don't just receive a research report they gain a marketing solutions report that relates to overall business objectives, marketing strategy and marketing mix. We offer research design, questionnaire design and data collection to analysis and reporting and can manage your research requirements from start to finish.

Our Philosophy

One of the biggest issues facing the marketing research industry is a need to focus on diagnosing problems instead of just testing solutions. Intuito believes spending time upfront identifying the ‘problem’ or the ‘opportunity’ will avoid ill defined research that is a waste of valuable time and money. Marketing research should also take an integrated approach and work with other existing information instead of embarking on isolated research projects to solve a problem. We provide value by ‘doing our homework’ to integrate our marketing research information with other available secondary research. We believe in not just providing standard reports because this does not allow marketing research to contribute to the important central issues of determining overall strategy. We are committed to ensuring that we provide input and creativity so that the research process is not simply survey orientated.

Client Service

At Intuito, we strive to provide our clients with proactive client service and since we are a custom marketing research firm, we tailor each project to the individual client. We pride ourselves on being responsive, caring, flexible and accommodating. Our commitment to client service is reflected in our mission statement: “To be a dynamic marketing research and marketing consultancy that contributes to our clients' business by providing valuable marketing insights and information. We are a valued extension to our clients' decision making process.”

Our Team

Our team has over 30 years experience in marketing, market research and brand development.

  • Jan Turbill - B.Bch.Sc

    Jan specialises in qualitative and diagnostic research, moderates the group discussions and oversees quantitative projects and facilitates strategic planning workshops.

  • Theresa Hickman - Ba-Bus

    Theresa is responsible for data collection and analysis for all quantitative projects, manages Intuito's extensive consumer database and co-ordinates group discussion and research project recruitment.

Our Services

Intuito specialises in branding studies, advertising and communication creative testing and identifying market opportunities that will help your business grow. Intuito has identified issues for local, regional and interstate clients and partnered with sectors that include Government, manufacturing, finance, retail, not for profit, health, aged care, local council, real estate, emergency services, funeral, entertainment, exhibition, telecommunications, advertising, education, tourism, major events, land and building development, beauty, transport and fast moving consumer goods.


  • In-depth executive interviewing
  • Product testing
  • Focus group moderation
  • Ethnographic (buyer behaviour) research
  • Advertising strategy development
  • Mystery shopping
  • Brand positioning and strategy
  • Consumer and business sentiment
  • Usage and attitude


  • Omnibus shared study
  • Online, telephone and face-to-face
  • Communication tracking
  • Pre and post advertising evaluation
  • Customer and staff satisfaction
  • Economic impact
  • Pricing strategy
  • Brand health
  • Exit studies
  • Community consultation

    Other services

  • Focus group recruitment (own database)
  • Product/sensory test recruitment
  • Marketing and advertising strategy
  • Questionnaire development
  • Enterprise improvement facilitation
  • Research strategy and methodology
  • Transcriptions

    Group room facilities

    Intuito offers a range of meeting room facilities with state of the art recording and streaming technology and adjoining viewing rooms. The convenient near CBD location affords plenty of street parking.

    Contact Us

    If you have a market research or recruitment project that you would like to discuss, please contact Intuito Market Research using the details or contact form below.


      08 8331 2228


      Suite 2, 39 Clarke St, Norwood, SA, 5067

      Recruitment for Group Discussions and Market Research projects

      Bound by the Industry Code of Professional Behaviour and Market & Social Research Privacy Principles, Intuito ensure that all contact details remain confidential and will not use any information you provide for any reason other than research.